Pēd. atjaunots: 21.07.2024 20:56 (GMT+3)

SKU: CONTRACT WITH SINEBRYCHOFF

11.03.2004, Saku Õlletehas, TLN

Saku Õlletehas NEWS RELEASE 03/11/2004

CONTRACT WITH SINEBRYCHOFF

Saku Brewery and Sinebrychoff signed distributors agreement

The largest Estonian beer producer Saku Brewery Ltd and the
leader of the Finnish beer market Oy Sinebrychoff Ab have
made an agreement according to which from May 2004
Sinebrychoff will begin to distribute Saku Originaal in
Finland. The agreement covers marketing and sales.

Saku Originaal will be available among the Sinebrychoff
portfolio in recyclable 0,5 and 0,33 l cans in grocery
stores, bars and restaurants, and at service stations. In
line with market surveys, Saku is the best-known Estonian
brand in Finland.

Objective is to increase exports of Saku Brewery in Finnish
market and to sell 2 million litres Saku Originaal in
Finland in the fist year.

According to the Estonian Breweries Association, Saku
Brewery is the leader of Estonian beer market with a 43% of
market share.


Kristina Seimann
Communication Manager
6 508 303

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